Rust Belt Chic (Salon.com)
"Detroit has certainly proven that a city’s hard knocks can be marketed, from
“ruin porn” coffee table books to
award-winning Chrysler ads to
“Detroit Hustles Harder” hoodies. Could other Midwestern cities go all-in on their own up-by-your-bootstraps appeal? “I think there’s a backlash in the American psyche that’s longing for that,” says Cleveland native Richey Piiparinen. “Look at Miami. We’ve learned that all that glitters isn’t gold.”
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